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"On behalf of the Rydell Dealer Group I want to personally thank you Mark. Based on the ongoing feedback from the dealers and manager your sales training continues to have a positive impact. Through your materials and presentations styles the participants are coming back with a clear under-standing of the "why's" and "how's" of executing the sales process.

When our dealer group set out to find a sales training partner, we concentrated on finding quality training that would support our best price selling philosophy. Our intentions also included having the training presented exclusively to our dealer group at locations of our choice. As we soon found out, not many trainers were willing to flex their current materials and methods of presentation to fit the wants and needs of our organization. With you it appeared to never be an obstacle. You immediately wanted to get to know our dealer group on a personal basis. You requested the information necessary to learn about the history of our organization and founder Leonard Rydell. Ultimately applying our vision, values and philosophy into the training sessions. Coming to the U.S. and providing "sample" day training to an open enrolment of our dealer group was very impressive.

Along with our desire of finding a professional sales trainer with a quality product. Our overall goal was to create a partnership with someone who we could build a long term working relationship with. After working with you now for over a year and a half it appears we have accomplished just that. As we continue along on our journey in trying to make a positive difference in the automotive industry, I see nothing but continued opportunity for our business relationship."

Mike Aus
Rydell Management Company
Sioux Falls, South Dakota